Category Archives: academic earth

Essential for Entrepreneurs: 10 Things to Know About Google

I recently began collecting and posting some of my favorite videos from artists and experts on creativity and innovation on I’ve shared the videos in a new section of the blog called “Must See” to left of every post. It has everything from commercials starring Michael Jordan talking about failure to Elizabeth Gilbert, author of Eat Pray Love discussing being a “genius” to JJ Abrams giving the history of his love of mystery.

I came across this lecture series at Stanford’s Technology Ventures Program by Marissa Mayer, Google’s Vice President of Search Products & User Experience. She discusses 10 principles/values from Google. If you are starting your own company and want an idea of what an alternate corporate culture is based on, this is a good place to start. It’s so good, I gave it its own post instead of adding it to my vodpod series. I hope you find it as compelling as I did.

I have the first video embedded below as a well as list of the lecture series if you want to see it a la carte. Either way, enjoy!

1. ideas come from everywhere
2. give ideas credit, not credit from ideas
3. work with smart people
4. license to pursue dreams
5. learning from mistakes
6. data is apolitical
7. creativity loves constraint
8. bank users not money
9. don’t kill projects, morph them
10. surviving the bubble